We were approached by an insolvency practitioner client to assist in the sale of the intangible assets of a business which had been reviewed by our client and assessed as being insolvent. We were instructed to assist in the sale of the intangible assets to support the Administrator in an orderly sale of the assets.
What We Did
We met with the directors to understand their web-based lifestyle advice business. We prepared a proposal, including a disposal strategy, for their approval, all at short notice.
Once instructed, we carried out a very carefully targeted marketing campaign after consultation with our client. They were involved at every step of the process.
After a thorough marketing campaign and lengthy, complicated negotiation period, we achieved a successful sale of the intangible assets of the business, on par with expectations, to the satisfaction of our client.